The auction event held on June 11, 2009, in New York has become very successful for the famous auction house of Antiquorum. The list of lots included watches and memorabilia from the late legendary actor, Steve McQueen. Bids came in from across the globe including from Hong Kong, Taiwan, Italy, Germany, France and Romania.

The auction attracted attention of many collectors. An impressive 81% of the 416 timepieces were sold by lot and 122% sold by value. In addition to the scores of telephone, room, and commission bidders, there were 478 bidders on the internet competing for the highly collectible timepieces offered in the sale. The event totaled an impressive $ 5,706,324.

The highlight of the Antiquorum auction in New York has become Steve Mc Queen’s Rolex Oyster Perpetual Submariner watch made in 1967. Excellent timepiece ofiicially certified as a chronometer was sold for $ 234,000.

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Recently the well-known watchmaking brand F.P. Journe organized a birthday party for its first boutique in Tokyo. To celebrate the 5th anniversary of the store the company launched the new timepiece - Octa Perpétuelle – which features a prestigious perpetual calendar complication. The new watch is going to be produced in a limited of 99 pieces.

The event was opened with a speech presented by His Excellency, the Swiss Ambassador in Japan, Mr. Paul Fivat. And after that the new Octa Perpetuelle was presented to public by the head of the brand - François-Paul Journe.

The new Octa Perpetuelle featuring a perpetual calendar complication was long-awaited by the numerous collectors present that evening. The guest’s comments received during the presentation of the collection confirmed the creative genius and innovative technical skills of the watchmaker from Switzerland.

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The forward of the “Liverpool” football team and Spanish national team and the ambassador of the watchmaking brand Piaget Fernando Torres has been presented with the new Polo Forty Five chronograph. The presentation of the new watch took place in Madrid-based boutique Chocron owned by Chocron Joyeros representing Piaget in Spain.

Philippe Léopold Metzger, CEO Piaget, presented Fernando Torres with the new watch and commented that the famous football player and the watchmaking brand share several common values. “Always do better than necessary” is the catchphrase of the founder of the celebrated watchmaking brand.

The legendary Piaget Polo watch was created 30 years ago. To celebrate the anniversary of the collection, Piaget is launching a new model that enhances the range with a sportier feel. The new model is equipped with a in-house Piaget self-winding movement and is available in either a self-winding version with hours, minutes, seconds and a large date window, or a chronograph fly-back version.

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The renowned British watchmaking company Graham has been officially announced the partner to the F1 team Brawn GP which is the current leader in the Constructors Cup. On the eve of the British Grad Prix the watchmaker Graham has presented new limited edition watches: Brawn GP Chronofighter G-BGP-001 and Silverstone G-BGP-001 available with black or white dials.

Team Principal of Brawn GP Ross Brawn said: “Our home race, the British Grand Prix, is a very special weekend for the Brawn GP team with our factory based just down the road from Silverstone. We are delighted to begin the weekend with the announcement of our partnership with Graham-London, one of the most prestigious watch brands in the world, and a brand with a strong British heritage. The two special edition Brawn GP watches created by Graham have been very thoughtfully designed to reflect the high level of technological and design consideration required in Formula One. We look forward to working closely with Graham-London and The British Masters over the coming months and sharing our on-track successes.”

Founded in London by George Graham, the renowned 18th century clockmaker known as the ‘Father of the Chronograph’, the Graham-London brand is part of The British Masters, an Anglo-Swiss company based at La Chaux-de-Fonds in Neuchatel, the heart of Switzerland’s watch making industry. Graham-London combines the best of Britain’s watch heritage with the Swiss passion for fine engineering detail to continue the spirit and dedication to timekeeping begun by Graham.

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In the beginning of June Buben & Zorweg, the well-known producer of luxury watch winders, opened its boutique in Beijing, China. This is the second store of the brand in China: successful sales in Shanghai proved the brand to be popular in the Celestial Empire.

“Our presence in China is an interesting meeting with the country where the power of innovation is much stronger than anywhere else”, Harald Buben claimed.

“If a brand has a claim on being recognized worldwide it can’t ignore Chinese market”, Christian Zorweg commented. “The key players in the world’s economy paved the road to the door of Chinese market. And those who manage to enter to that door will have a sustainable business.”

Buben & Zorweg is well known for their German technology winders and deluxe watch storage boxes. These are truly solid products which will last the test of time. Buben & Zorweg is particularly well suited for automatic watches with the moon phase indication and eternal calendar.

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