The renowned watchmaking company TAG Heuer continues its experiments with creation of mobile phones. This time the company presents a new version of the Meridiist phone that has become even more luxurious owing to the finest diamonds that decorate the case.

The new mobile phone was created by TAG Heuer in a limited edition and was first presented within the framework of the charity auction in Singapore where the first model from the new series was sold for 35,000 euro which is actually 5 times higher than its retailer price.

The new version of the TAG Heuer Meridiist is decorated with 1232 diamonds whose total weight is 7.4 carats. The diamonds embellish the corners of the angles of the case and frame the display. The moving cover of the camera is also decorated with precious stones: diamonds from a little shield – the logo of TAG Heuer. Those who prefer more modest and refined version may choose a lighter variant decorated with 208 diamonds weighing 1.3 carats that are delicately set around the display.

Ladies’ models of the new version of the Meridiist phone are notable for thoroughly thought over details. The keypad is decorated with green East African garnet – tsavorite – and a red ruby. The gemstones embellish the call buttons. The back panel of the phone is covered with crocodile leather – white for ladies versions and black for the male ones. The crocodile leather accentuates the facets and shine of the gemstones.

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The famous designer Tristan Zimmermann challenged the traditional idea of an interior clock that statically counts the minutes. His new creation is a unique timepiece that will never seem boring or static to its owner.

The new Oblique Clock, that is called by the designer an object of art, boasts unique hands whose structure allows the clock to change its shape and appearance every minute.

The movements of the seconds hand changes the appearance of the whole clock. According to Tristan Zimmermann this should reflect the unstable character of the very notion of time. The Oblique Clock is the product of observation and playful experimentation. There was however an investigative theme song which influenced this project.

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The watchmaking brand TokyoFlash has always been famous for unusual watches notable for original and sometimes mysterious time indication. The owner of such timepiece has to get used to the gadget and its way to show hours, minute and seconds. But on the other hand watches by TokyoFlash are always trendy and fashionable: they are wonderful eye-catching accessories for those who like everything unusual.

The new hexagonal watch by TokyoFlash is just a concept by now. But very soon fans of the brand will be able to adorn their wrists with this super original gadget. The new timepiece looks very attractive: unusual shape of the case and bright colourful LEDs attract everybody’s attention.

The new Hexagon Art by TokyoFlash indicates the time with the help of LEDs of different colours at the stylish black dial: the hours are shown by the blue ones, 5-minute intervals – by the violent ones and minutes - by the pink ones. The timepiece is secured on the wrist with a stylish black steel bracelet.

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The new concept watch Zero Wristwatch created by a German designer Robert Dabi can be considered a real challenge for those who create and wear such multifunctional devices as touch-screen timepieces of WiFi watches. Zero Wristwatch shows nothing but time. What is interesting it doesn’t show any hands or the dial either.

But at the same time the new concept watch boasts a stylish smooth case in trendy minimalist style. This is probably the main designer idea about the watch: it is free from all “unnecessary” elements that make the appearance of the watch heavier and distract attention from the device itself.

Instead of hours and minutes hands the metal markerless “dial” shows two comets – a little and a big one. They serve as the indicators of the actual time. The designer believes that it is quite convenient: the owner just has to get a bit accustomed to this original way of time indication.

Owing to the stylish design and variety of colour schemes the timepiece can become a nice accessory substituting a trendy bracelet. Unfortunately the timepiece is still just a concept and it not known when the Zero Wristwatch will be realized in production. Let’s hope it happens soon: the Zero Wristwatch will certainly become a must-have for all fashion conscious people.

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If you are fascinated by everything unusual and original, if you are not afraid to stand out of the crowd and always show your individuality - than the new concept watch by a Japanese designer Jihun Yeom.

The new Aurora Automatic concept watch accentuates the idea of minimalism in everything. The timepiece has no dial but the hands are clearly seen as they are substituted by laser light beams. The red beam indicates the minutes and the blue depicts the hour. They appear only when you tap the bevel edge around the watch ring; until then it’s just a hip jewellery around your wrist. The time is perfectly read without numerals owing to markers at the elegant elongate case.

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