Movado
http://www.movado.com

Movado is a Swiss luxury watch company whose name is Esperanto for "movement". Movado was founded in 1881 in La Chaux-de-Fonds, Switzerland by Achilles Ditesheim. The company is most renowned for its Museum watches that feature a black clock face with a single gold point at twelve o'clock. This is the minimalist look made famous for Movado by American designer Nathan George Horwitt in 1947. Horwitt intended his design to be evocative of a sun dial, with the dot representing the sun at high noon. This most recognizable look of a Movado is a simple hour and minute hand, with a solid background and a single depressed circle on the 12:00 mark. The Museum Dial, Movado's signature design, has no markings on for minutes or hours (although some of Movado's other designs now do). Many refer to this design as the "boss's watch" because the boss doesn't have to be on time (hence the vague display of time).

In addition to its design, Movado watches tend to be regarded for being light weight. Most Movado styles include the use of sapphire crystal, which is highly scratch resistant and thus used by most watchmaking companies.

For the first 100 years of its existence the company Movado has acquired about 100 patents by this showing its superiority in the sphere of industrial design and advanced technology. Hard work, attention to every detail and many years’ experience of Swiss watchmakers are the typical traits of watches by Movado. Today Movado watches feature not only very complicated and sophisticated movements but also aesthetics, elegance and style.